Put an end to cross-cultural frustrations and miscommunications that keep your company from achieving greater results.

Stuart Friedman
CEO, & Executive Coach
Today’s corporate workplace is very different than it was just a few years ago.

Almost every company has a customer, vendor or employee located in, or originally from, another part of the world.

That means working every day with people that think, behave, manage, and communicate in ways you probably never considered. It’s their culture. And it has a profound influence on the way they’re accustomed to getting things done.

Understand someone’s culture and you’ll understand why they act the way they do, and how to achieve greater success working together than ever before.

That’s why prominent global companies including Apple, Genentech, Sony and Nissan have turned to Stuart Friedman to help their staff build more trustworthy, stronger international relationships and greater collaboration with foreign-born coworkers.

“One of the most innovative and creative business consultant groups I have had the pleasure to work with.

Stuart’s personality and enthusiasm coupled with a keen sense of international relations enabled us to succeed across cultural differences. I don’t believe anyone else could have done it.”

SHANTANU MITRA, Ph.D.
VP MARKETING
NETLOGIC MICROSYSTEMS

“Provided an excellent insight to the multicultural communications both within my team and for the many cultures we communicate with.

If you have ever considered yourself a multinational business person, I highly recommend a discussion with Global Context. You will be enlightened.”

PHIL HOLDEN
VP SYSTEMS ENGINEERING SONY CORPORATION / SONY CORPORATION

“Stuart Friedman’s expertise helped me vastly improve the appearance and message of a critical presentation, my overall presentation skills, and gave me greater confidence.

Friendly and personable, Stuart had me feeling comfortable with something that would have otherwise been a grueling and anxiety-producing process.”

KIRSTEN ACHILLES-POON
TOXICOLOGIST, DEVELOPMENT SCIENCES
GENENTECH

Our Services:

Our Client’s Most Critical Needs

For over a decade, we’ve helped clients overcome the challenges of a 21st century multicultural workplace.
We offer in-person, individual and group training and coaching programs that benefit just about every functional area in your company.
Here’s a sample of some recent programs we created for our clients.